We all want to learn, develop, and think like entrepreneurs, so it’s not only about the individual entrepreneur with a purpose. With this purpose, Supriya Paul and Shobhit Banga, two college students, founded Josh Talks in 2014 with Rs 2.5 lakh.
The Twirl of Idea
“Moving the dialogues online will also solve the problem of not being able to reach young people who lack the financial means to purchase a Rs 500 ticket to an event,” according to Supriya. The company started uploading its offline material on its YouTube channel after establishing it in 2016. Currently, Josh Talks receives over 30 million monthly views on YouTube. Forty various online distribution channels currently host the startup’s content, including YouTube, Jio, Olay Play, and Dainik Bhaskar. Six million people subscribe to it overall across all mediums.
Tough Phase for the Founders
Supriya Paul, the firm’s creator, stated of the difficulties the company had to overcome: “Building a team to grow regional languages has been really challenging, and Josh is still working on it.”
Josh Talks and its Merry Time
The firm is expected to generate INR 13.5 crore in revenue in FY20, having grown from having only a few interns to over 100 workers spread across three locations in Gurugram and Bengaluru over the course of five years.
More than 2000 tales in 10 local languages have been featured on Josh Talks channels, reaching 700 million people globally. The start-up turned a profit of Rs 50 lakh last year, and it’s on course to keep doing well. It reached six million users this year, up from 1.2 million previous year.
Future Roadmap
Supriya stated, “Market size would be the whole youth population of India, which at now numbers more than 600 million individuals. The $12,000+ billion digital ad industry is a potential source of income.” It is intended to develop solutions that are both economical and accessible for everyone because it is anticipated that 550 million people would utilise vernacular languages within the next three years.
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